Sunday, December 19, 2010

PIRATE RADIO? I'm GUESSING THAT'S WHAT WE ARE THESE DAYS ... & MORE!

There has never been more of a feeling of 'Going against the tide' than I have had ... for the last fifty plus four years!

I'm not sure if I have it figured out, or just haven't taken advantage of that knowledge as yet. I know what it takes to get it done, but for the LIFE of me, I'm feeling like 'Captain Jack Sparrow' whose sailing in his little dingy ... just barely stepping onto the dock, as it submerges beneath the pier.

In my radio career that began in 1974 there must have been something implanted into the far recesses of my mind that gave me the 'want' to do things 'My Way,' unless my father was secretly Frank Sinatra. It's an odd way of trying to justify why I'm seemingly in this position of 'fighting' against the East India Trading Company.

While I dropped out of college to follow the dream of being a radio personality; (possibly because I'm lazy and don't like physical labor) I know there's a 'Heart' beating inside this 'Chest' that has enough passion to keep the JST KLSX ship sailing until the doctors either declare me insane, or a benefactor shows up to justify the bounty that awaits us, on that not so distant shore.

We were finally able to get our own ship, JST KLSX that; we've been sailing for the last several years, as we've been 'going about' swabbing the decks, turning it into a HEAVENLY entity called www.rockandrollheaven.net/ which in itself is a universal manifestation of a concept that can 'Change the Course' of a NEW generation, while 'Our' OLDER generation 'clings' to a Vessel' that contains the most precious cargo; the MEMORIES of a bygone ERA that will NEVER Cease to exist. The 'feelings and passage' of a time that 'Rocked' the movement of OCEANS of music from all genre's.

The Corporate ideology of the 'East India Trading Company' has slowly been working 'through time' to gain control over the 'Terrestrial Air Waves' while some Captains have been 'sailing for refuge and shelter' from the impending storm in the: 'Dry Tortuga's,' otherwise known as the glorious Internet.

Believe me, I have tried to conform and do so ever have an unquenchable thirst to 'Be on the Radio' having fun, playing music and feeling that rhythm and motion of the music that affects everyone from "Eight to Eighty ... Old, Crippled and Crazy!"

However, that Corporate mentality that is sooo afraid of 'Individuality' is where it all falls apart, aside from the 'Greed' factor. I have tried reaching out to those who are in positions of powers in hopes of convincing them that the new concept 'Music for the Ages' is where the NEW concept can become the Universal medium, which will 'Bridge' the gap between at least three generations. I have not been a success as yet, but I know ... It can happen.

Just when does a song become an oldie? Does it really matter? As much as I want to be on the radio, or even in the entertainment business ... 'they' want to maintain the 'status quo' and to keep the music segmented; apart from one genre to the next. Why?

"What is your major malfunction numnuts?" Well, I believe it's wanting to "Do GOOD Radio!" That is what my problem is, aside from wanting to at least make a living do a job that I know is making some people hundreds of thousands of dollars, if not MILLIONS! Sure, it's possible in this day and age to make money with this new concept. How do I know that? Perhaps you may call it an 'instinctual feeling' or that guttural pirate attitude, that; "I believe there be treasure buried in them thar' caves!"

Okay then look at the most obvious signs 'blowin' through the winds' of our cultural mainstream. Clear Channel, the largest Corporate radio conglomerate just signed a 'pretty boy' to a three year, 60 million dollar contract at a time, when that same corporation is laying off extremely creative radio talents, while feigning 'hard times' and falling profits! That is the biggest load of crap I've ever heard in my LIFE. I can tell you that: I can do simple math, and with the hosting of the one show 'Pretty Boy' has been doing for the last so many years ... that show earns roughly about 30 to 40 million every night it is on the air. Granted, 'Pretty Boy' has some talent and is part of the equation, but it's the concept that is the major success of the show, aside from the other talented persons, like the 'slick' production and the real draw ... 'a judge with a sharp intellect and raw truth, which sold the show' and we all know we're talking about 'Simon.'

There have been some who have referred to 'Pretty Boy' as being the new 'Dick Clark,' but for the LIFE of me ... I just don't see that being the case. Sure, he has a lot of 'resources' behind him, and that is what it takes to 'grab the attention' of the millions of people out there who are clamouring for that 'entertainment' ... and as much as I hate to admit it ... we all know it to be the truth. Those resources are part of the plan that good 'Sailors and Businessmen' follow in the form of a compass that help in guiding them along those 'Cultural Oceans and Mainstreams.'

If you've been following the progress of America's Coast to Coast, you already know that Mason's compass works in the same fashion as 'Captain Jack Sparrow's.' We're sailing along, using our 'Dumb luck' to get where we're going, and it has been 'Dumb luck' that we've made it this far. But, we have a great concept, and we are the underdogs ... who are going to need our loyal 'hands' to keep hoisting the sails, and doing a few of those 'things' that keep a 'vessel' moving through the waters, including the 'word of mouth' and a wanton desire to see the 'Good Guys' win one. Yeah, even with a 'Pirate Attitude' we're the 'Good Guys' keeping the Corporate slugs on their toes ... if their only desire is to try and keep us 'Off of Ours!'

We have to do business in the same way, and need a 'Solid Business Plan' which I think we have in the making. But, what we really need is a 'Benefactor' who can 'Jump in Here' and help us along. It takes money resources to get the right business plan into the right hands of investors, who want to be involved in 'finding a treasure' that is solidly worth the effort. This radio station and concept is literally worth a great deal of money, once we get the 'compass' working toward our destination. The efforts and talents of a group of individuals who will obviously work for a great deal less than the millions being paid to one MAN, can make millions for more than a few.

Having a 'vessel' like JST KLSX who can 'Ride the Wave' on an Ocean of a new concept can only be as successful as the loyalists who share the same voyage. I want this DREAM to come to fruition as much as the 'Fantasy' we may believe it to be ... surrounding us in this world. There are financiers out there who can make it come to LIFE as easily as seeing it for what it may be worth, not only in the practical business sense ... but the love and passions of an idea that can carry the CONCEPT not only from America's Coast to Coast, but from Pole to Pole.

We do need the financial support to keep the wind in the sails, and you may be the one person who can 'Come aboard' in helping to steer us in the right direction. We don't want to keep it all for ourselves, this project involves others who have already expended tremendous time and effort, and can already see the potential. We're not 'greedy,' we only need good people who can make a difference and are willing to help us SAIL to the that beautiful island, where the sand is warm, the water is cool, the oysters are fresh and the drinks are frosty. If you can SEE the DREAM, we can LIVE it! We don't NEED 60 Million ... but we can make that much. I remain in the faith that my compass is leading us somewhere greater.

Saturday, December 11, 2010

I KNOW WHAT IT TAKES! BUT NOW WHAT?

This article has been long in coming, and I do hope you will take the time in reading it, digesting it, know where it came from and hopefully; pass it along, and become a part of the formidable dream.

There are many of you, who are already an intricate part of the 'history' surrounding America's Coast to Coast Entertainment Network that is JST KLSX and http://www.RockandRollHeaven.net/ - a new vision for the future of publishing: not only with music and entertainment but with continued information and education, all while connecting to each other in the simplest of ways ... your 'social community.'

This idea is nothing really new, aside from 'shedding' these chains that are slowly being 'strapped' around our souls, and I mean that with every inch of my character. There is a difference between 'Us' and 'Them' and it remains so slight that most people cannot grasp the concept, until they have had a small taste. But, we have to make the stand and understand to what purpose we are involved.

Look closely at the graphics in the 'Mason's Dream for the Universe' that I have created. It has been coming for a long time, and it's called the NEW WORLD, and there is an order to it. It's called organized chaos, which in itself is a contradictory of terms, but it's built upon the algorithmic mathematical equations that ultimately control the 'Universe.'

I do not doubt that 'GOD' uses these methods in efforts to maintain 'Order' in the universe, and very likely, the Devil himself, however, here we are you and I in the 'Rocking Chair' of existence trying to figure out where we belong in this 'Chaos.' It still remains a very part of my soul that; While I believe wholly in 'Free Will' I also believe that; 'No matter how random events seem, there is a purpose' in our CREATOR'S master plan. And, somehow I got to be 'Right Here ... Right Now' with you.

And so 'Along Came Jones,' (The Coasters) and Mason Ramsey, only the Coasters were here long before I got here, as far as I know. But in the world I was born in, 'they' along with others were the pioneers in the Classic roots of Rock and Roll, who began picking it up from others like Smiley Lewis, Erma Thomas, 'Big' Joe Turner, Muddy Waters, Amos Milburn, Jimmy Preston, Jackie Brenston, Bill Haley & the Comets, Ike Turner, Bo Diddley, The Cadillacs and so many others who've paved the way for 'Rockin' and Rollin.' These 'Cats' are from the 'House of 'Oldies Radio' and 'they' are being systematically cornered into a segmented old mansion that some people are afraid to go into any more, not knowing what might pop out at them. I think I know why; it's because people don't want to 'LIVE' in the past as much as 'Visiting' for a short while, and then having the opportunity of returning to the 'Mainstream' of their 'Current and present Lives.'

Not even I really knew where the term 'Rockin' and Rollin' really came from, until I began studying the music, even though I had/ have been in the business for more than thirty plus years playing the 'Contemporary' stuff labeled as Rock and Roll. Most historians credit Alan Freed, who caught the 'Vibe' back in 1951, using the term on the radio in his broadcasts, and thrusting it into the cultural mainstream. But, it was Alan Freed who merely picked it up from others just to 'carry it along' defining the period and becoming: the catalyst for a new generation.

The term 'Rockin' and Rollin' actually came about back in 1922 from a singer by the name of Trixie Smith in a song called "My Man Rocks me with One Steady Roll" or even with Roy Brown's "Good Rockin' Tonight" or from The Boswell Sister's tune from 1934 entitled 'Rock and Roll' which was used in the movie 'Transatlantic Merry Go-Round' albeit that song is about the 'Motion of the Ocean' ... I'm sure we all know the term is a double entendre' for the more pleasurable of LIFE'S experiences ... SEX. So it's not just the electric guitars, amplifiers and a microphone ... it really is an emotional feeling that has its roots in rhythm that transcend country, rock-a-billy, jazz, blues, swing, hip hop, disco or even rap ... if it ROCKS ... it definitely ROLLS!

So now, here we are doing what we're doing, or at least think, doing what we think we're doing: changing the way music is being programmed. I would like to believe that perhaps we are a bit ahead of the curve, in 'being on the radio.' I do listen to radio stations and constantly reminded of the consistency of the programming, and therein lays the problem.

People are beginning to wake up and take notice of the radio stations, and are wanting something different. I know I am one of those people, but I've finally stopped screaming at the radio stations and have just accepted it: they're not going to change until someone 'leads them into the light.'

I know what needs to be done, and after experiencing the nature of the 'Beast,' it is going to take more than what I have to offer as 'just a radio personality.'

I LOVE BEING on the RADIO. There is nothing like it, when you're in a control room, playing GREAT MUSIC, connecting with people from all across the country, much less the WORLD! When a person behind the 'mic' is 'purposely controlling the flow' of music ... creating the 'Hills and Valley's' on five hour roller coaster ride, it will have an affect on a listener. When a listener becomes a part of the 'show' through that personal connection of talking directly with the person behind the 'mic' and being thrust into the show as a part of the 'production' or through personal communications through the 'Chat Room' or an e-mail ... means so much to the equation of GOOD RADIO.

But all too often, and most likely; the person behind the 'mic' just does not have the passion or a desire to care about 'Creating that mood or connection.' Or, it may not be that the person doesn't care, it may be as simple and more as likely; the person behind the 'mic' does not have the 'freedom' to make the choices in music, the callers or any placement of the content in any manner ... because their hands are tied. Tied, because they work for the man and are bound by the rules of 'Corporate planning' - "We're the boss, and you will do EXACTLY as we say or find another job."

I do understand the mentality, but that level of working for someone else is the 'thin line between love and hate,' and the root cause of a problem in our world. All too often I have walked into a control room to find a 'Radio personality' sitting behind the 'mic' with the phones on 'hold,' reading a book, and the reason: that person is following a 'log' that is already laid out for them, and without the freedom of 'creating a show' and: the worries of 'losing their job' creates ... apathy. All they care about is getting their paycheck. It is sad state of affairs, but it remains nothing but the truth, and the corporate structure relies on that mentality. It strangles the creativity, but it maximizes 'their' profits.

Here's what it is going to take: FIRST: The passion and dedication of a group of people who want to make money. It is that simple! They are called INVESTORS. Oh sure, they may have to be passionate about the radio and entertainment business, but their real interest is to obviously 'Make Money' and that is all they really care about. There is nothing wrong with that, for any reason ... but we need them to get where we are going. So we NEED one, two or three investors who will be dedicated to the PLAN and future of a new publishing entity called America's Coast to Coast Entertainment Network. There are people with money out there who can be involved and who can have, not only a business loan interest for a money return, but ownership in the company for greater return on their investment in the future.

SECOND: The MASTER BUSINESS PLAN has to be completed to to give confidence to those investors who can see the REAL potential of this company. Those who want to be 'vested' in the future of the business, are going to want to rely on the 'Master Plan' so 'He/She is Safe' and are assured 'they' are not going to lose anything, much less 'Their money.' There's nothing wrong with that, but that is what we need ... and it is called the 'Master Business Plan.'

THIRD: The amount of money we need is going to amount to about $65,000.00 to $85,000.00 a month for the next three to five years (about $5 million in five years). The projected growth potential however is approximately $13, 140,000.00 a year ($65,700,000.00 in five years). I have done the numbers and it is staggering, and that is only ONE projection for affiliates - not including the web possibilities.

FOURTH: Small and medium market radio stations are looking for entertainment content in their markets, and cannot afford to pay professional and talented people because their markets cannot afford to sustain any level of major market talent. Those radio stations are having to rely on the MAJOR CORPORATE content providers who are 'dishing up' the same 'old things' which is becoming so stagnate that people are turning away from the terrestrial radio stations, and turning to 'independent providers' ... through the Internet. Don't be dissuaded ... it is a fight, to keep some control over the 'shrinking terrestrial audiences' but it is happening. The Internet and the 'publishing aspect' from audio, video and the written word will be paramount - and we have a greater opportunity in becoming one of those NEW mediums who can provide a return to a more creative and versatile effect on the 'cultural mainstream.' We can.

FIFTH: So with a dedicated group of 'like minded' people working with America's Coast to Coast Entertainment Network - JST KLSX - http://www.RockandRollHeaven.net/ who are as passionate about the future of radio entertainment and the publishing entity ... surrounding and encompassing the 'Master Plan' and who can help in seeing it 'take hold across the country' and the 'world.' We are going to help those Rock and Rollers from the past, keep their music ALIVE, and give them a home for their 'New' material that can be played alongside the iconic pieces that introduced us to them ... those many years ago.

SIXTH: We have already come a long way, and need the confidence of money investors to see it through, because it can happen ... but not with only ONE or two people doing everything. It will take a team of the individuals, who can not only help write, produce and be 'On the Air,' but to help in marketing, promoting, sales, advertising, web design and content and of course: the business applications in securing the company's success.

Well, I know what it takes, but how in the world does a person get to where they intend on going? It all seems simple enough for the simple minded, but it really isn't that simple, even for a simpleton like me. The real deal; "It takes money to make money, and scared money never wins."

We have already given a great deal and expended an awful lot of time, money and effort in bringing a new concept called 'Music for the Ages' to a market for a 'New Generation' of listeners, who are missing the excitement of an older generation's era, that people seem to want ... again.

The 'Baby Boomers' are the largest growing market with the most expendable income in the future, and the one demographic that are being 'brushed aside' by those corporate 'Greedies' at the top with no 'insight.'

"I feel the passion and the excitement of 'Being on the Radio' playing not only the Classic Roots of Rock and Roll but the Rock and Rollers of 'today' that took the very essence of their creativity from the core of those seeds planted those many years ago. It can be blended into ONE format, with the same passion and excitement that ONCE permeated the airwaves. People can experience the past and enjoy the future with America's Coast to Coast - JST KLSX - http://www.RockandRollHeaven.net/. We can GIVE the entertainment, information, education, passion and Love ... back to you! I am looking for my place in this world, and I really believe that ... my place is 'ON THE RADIO' playing the music for the masses, talking to the people and keeping it FRESH! I guess we'll see, if it's meant to be ... but we do need the money investors to see it come to LIFE." Thank you for taking the time to read. Mason.

CALL ME ... I IMPLORE YOU! (Isn't that just the funniest line?)

Tuesday, December 07, 2010

I'VE STOPPED SCREAMING AT THE RADIO!

I have stopped screaming at the radio ... at least for now. For those of you who know what is happening, I need not bore you with the details, because I don't believe it will do anyone any good.

Wanting to believe that a career could be had, by someone who wanted one, was something I cherished, and held onto as I walked unto the faith and the invisible empire. I hesitate in using the word, desperately ... knowing that: people don't like dealing with desperate people.

Not having written for a very long time, I have been a little under the pressure of a 'boiling pot' that most people were not that aware of, up until recently.

Presently, we are 'Off the Air' until we re-establish the 'signal' and get it at least back ... 'On the Air' in an automated capacity. Thanks to Christine Daniel, who just recently added funds to pay for the 'signal' we will be able to operate, once we get Dennis to hook up the automation computers. After that; well it's any one's guess.

I know what I want to happen, but I have grown weary in attempting to keep the train on the track. I still BELIEVE that it can progress into the all mighty entertainment for the cultural mainstream. There will be someone eventually who will 'step up' and help us in 'seeing the light' to help in guiding us along the way ... because it is that important. but for now; a very short explanation to at least keep those who have been loyal to RNRHVN and ACCENetwork informed about what is happening.

Albeit that this 'blog' is a short expression, please bear with me, as I move into new surroundings, while I proceed against the BEAST that has being working to uproot us for the last several years. You may want to look at the political blog where I've posted some valuable information, which pertains to the 'whole' that some have said, has nothing to do with the radio station ... but without a studio, a passionate behind the scenes man about radio and publishing, and a home ... there is no RNRHVN or ACCENetwork.

But as I've always believed: Things happen for a reason, and I want to believe that we're still going to win, and get to where we're going. We need the ALMIGHTY Business Plan as we've been working on, with the projected growth revenues ... but the right investor who can see it for what it really is worth ... and that worth is REALLY THERE. I hope I can really begin to write about the MUSIC, Entertainment and the FUN of being on the radio again, and that there are people out there who know that we have it in us ... to do exactly that; HAVE FUN ON THE RADIO. At least we're back in a new place - now just to get it set up ... and to keep rolling. Mason.